The problem with online shopping

I don’t live in London, or Birmingham, or any other city with lots of shops. I live in a little town, we have lots of trees. This being the case online shopping is really important to me. I buy all my games, DVDs, music and any electronic goods I need online.

On the whole my online shopping experience has been positive. The only thing that I find lacking is the delivery of the goods I buy. If I order a CD from Amazon I know that the postman will cram the resulting package through the letterbox, but if I buy something bigger, say a DVD box set I need to be in to receive it, or it may get left outside, not ideal. These days I play the online game of trying to second guess when my parcel will be delivered and syncronising that to my next work at home day.

Both Tesco’s and John Lewis have good delivery systems, you get to choose what day you wish to receive your stuff. I can’t be the only one who’s been put of buying something online because there’s simply no way to know when I’ll need to be in to receive it. Clearly it’s not just the online shops who need to work on this, it needs the delivery services to overhaul their delivery methods. What I would like to see is:

  • The option to pay for guaranteed next day, then let me choose whether I want AM or PM.
  • The option to have an out of hours delivery, either before 8am or after 6pm.

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